M Commerce::Sms Billing::Premium Rate Services
Premium Rate Services offer information and entertainment via landline telephone, mobile phone, PC (by email, the internet or bulletin boards) and interactive digital TV services. Services range from voting and advice lines to competitions and chat services.
Whilst perhaps not an issue of direct concern to schools, pupils should be made aware of Premium Rate Services, and the issues relating to them, as part of their general ICT skills development.
Services are charged directly to the phone bill, and can vary in cost from 10 pence per call to �1.50 per minute. These charges apply when calling services from a BT landline although call charges from mobile phones, cable networks or public payphones may vary from the advertised rate.
All Premium Rate Services should follow guidelines to ensure that they provide clear and accurate pricing information, honest advertising and service promotions, and appropriate and targeted promotions.
Some Premium Rate Services can be particularly appealing to children or young people such as mobile ringtone and logo downloads, voting for their favourite contestant on the latest reality TV programme, or sending a text message to enter a competition or receive regular news updates. Services are typically advertised in youth magazines and on television.
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For all of these reasons, it makes most sense to go with a tried and tested M Commerce solution that meets all of these expectations with flair. This M Commerce solution can be found in m enable, which, over the years, has powered countless business-critical online M Commerce services, such as Qualcomm's BREW m-commerce platform.
Our recent M Commerce work includes advising in relation to the availability of Internet distribution rights and the regulatory regime in relation to Internet.
